Airwaves Traffic controls commercial scheduling and invoicing, edits and stores scripts, provides instant sales and revenue projection reports. It manages clients, contacts and client calls.

Airwaves Online is a web application with controlled access to the Airwaves database. This allows Account Managers to create proposals online, submit them to Airwaves Traffic for review and scheduling - with no re-keying! View station avails, search the Client Directory, and view client details for credit/account balance information and past sales figures. Enter client calls, and print follow-up reports for sales leads. Review proposals and print projected proposal revenue reports - according to your permissions as account manager. Your Sales team manager can gain access to review team members' records, anywhere, anytime, all via your web browser.

Radio/TV stations, booking houses for contract/schedule management and accounts receivable all benefit. Creative teams for script management and Sales teams for client management.

Airwaves maintains a database of clients information. The database tracks clients, prospects, and business contacts, Airwaves log sales calls and provides follow-up reminders for sales people. It categorizes and sorts clients as needed for targeted mail merge, direct mailing of newsletters, special event invitations or announcements.

Contracts are entered into Airwaves, or submitted from Airwaves Online to the ReviewBox for review and acceptance. Default codes from clients can be used to make data entry fast and accurate. Copy and Repeat functions help speed your work.

For example, one spot line can be split automatically across multiple stations. You can enter contracts as far into the future as needed - there is no time limit for future scheduling. Chargelines invoice package contracts and production fees, while Costlines track station costs for net revenue reporting.

All commercials are scheduled when entered, so available time reports are instant and always up-to-the-minute. Amending schedules is done by simply dragging and dropping spots directly on to the log.
Client and product clashes are automatically highlighted. Schedules can be printed or exported to RCS Master Control or various other automation systems. Aired times for commercials can be imported from RCS Master Control or other automation systems for reconciliation.

Airwaves reports include:

- Schedules reports
- Sales and revenue projection reports
- Budget reports
- Commission reports
- Accounting reports

Reports can be displayed in a spreadsheet or graph format. With Airwaves' reporting system, you can compare sales/budgets by month/year - identify top clients and slow payers.

Within Airwaves, there is a complete Accounts Receivable system to handle invoicing, receivable amounts and overdue reports. Invoices and Statements can be customized with your company logo. Overdue account details can be exported for mail merge letters.

In the Copywriting section of Airwaves, scripts can be written and attached to the contracts and tape/cart/digital file for instant recall. It integrates completely with Microsoft Word® for full editing functionality. Print scripts or email them directly to the client for approval.

Airwaves Traffic provides an optional module called, "Airmail". This module gives you the ability to send email communications to Booking Houses and Advertising Agencies. This added feature eliminates the "double-handling" of data, which saves you time and gives the client instant input. Airmail promotes accuracy and makes the process more efficient.

See our Technical Requirements page for details.